Hardy Cubasch, Group Consumer Director for DP World Tour & Ryder Cup, explains how businesses should strike alliances that are built on a shared purpose, which hold common values and a commitment to achieving collective goals to truly make those partnerships successful. “Traditional [...]
“Having our sport represented at the Olympics is a great platform for the game, not only from a visibility perspective but also one of legacy that can inspire the next generations,” he said. “Everyone involved in the golf industry should be looking to build on the positive image these [...]
With 45 million Americans playing golf, both on and off-course in 2023, the United States represents an attractive target market for global golf destinations. In his session during the 2024 European Tour Destinations Annual Conference, Vic Aliprando, Senior Vice President of the TPC Network, was [...]
The advent of generative artificial intelligence (AI) – a subset of AI focused on creating new content, designs and solutions – continues to make its mark across various sectors, delivering a range of tools to revolutionise businesses and to help deliver exceptional customer experiences. Sandra [...]
The core principle is, of course, to attract buyers, however, a knock-on effect to a captivating listing and a coherently planned marketing effort is the wider ability to gain future business from those wishing to sell properties. Here, Sandra Ruttle, Real Estate Consultant for European Tour [...]