In a new feature by European Tour Destinations, Digital Marketing Trends 2024, key personnel at the European Tour Group and international real estate agents, Fine & Country, pinpointed personalisation, social media stories and immersive experiences as the trends that would help venues [...]
The travel industry is set to return to or even exceed pre-pandemic levels in 2023, but consumers are showing different behaviours and have new priorities. Travel Trends 2023, a new multimedia feature, published by European Tour Destinations, explores this changing landscape and identifies three [...]
Hosting a European Tour event gives a venue benefits that go far beyond the exposure from real-time television coverage, according to new analysis. The TV numbers are impressive: more than 35 broadcasters show tournaments, reaching 678 million households in 167 countries. However, a venue can also [...]
Establishing a destination “Starting out, hosting the tournament was about putting the Czech Republic on the map as a golf destination for tourists,” explains Stan Lisner, General Manager of Albatross Golf Resort. “The most effective way to deliver that message was through hosting the Czech [...]